James leads Marina Maher Communications's analytics practice to drive growth of analytics, integrate insights into agency’s day-to-day workflow, develop new data products/services and pitch new business.
James received a PR News 2012 Rising Stars award and a 2014 PRWeek Award for Best Use of Analytics. He is a member of the International Association for Measurement and Evaluation of Communications (AMEC). He has been published in PRWeek, quoted in John Lovett’s book, Social Media Metrics Secrets, guest lectured at American University and spoken at Social Data’s Best & Brightest events in New York.
InformationWeek: 8 Ways to Ensure Data Quality
Marketing Dive: 4 Must-Have Skills for Marketers as AI's Role Grows